Quintaesencia
Fragrance Brand

Quintaesencia

+0%

Conversion Lift

+226% Conversion Rate
+270% Time on Site
17.8% Revenue Share
225x ROI
Data validated by Google Analytics

Updated February 2026

About

Quintaesencia is a fragrance brand based in Mexico, offering an extensive catalog of perfumes for customers who want to discover their signature scent. They sell primarily through their Tiendanube-powered online store.

The Challenge

Buying fragrance online is hard. Customers can't smell products through a screen, and browsing hundreds of options leads to decision paralysis. Many visitors left without buying, unsure which perfume matched their taste.

The Solution

Quintaesencia implemented a product recommendation quiz that guides customers through a series of questions about their scent preferences, lifestyle, and occasions. Instead of browsing hundreds of fragrances and feeling overwhelmed, visitors answer a few simple questions and receive personalized recommendations.

The quiz integrates directly with their product catalog and Google Analytics, allowing the team to track exactly how quiz-takers convert compared to regular visitors.

Features used
Personalized product recommendations based on answers Native integration with Tiendanube store Google Analytics tracking for conversion attribution Email capture for remarketing
See Quiz in Action

The Results

Conversion Rate +226%
Before
0.73%
After
2.37%

Lift remained consistent over 4 months, ranging from +171% to +318%. Not a fluke.

+270% Time on Site
17.8% Revenue Share
225x ROI

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